In this study, a comprehensive simulation study was carried out to obtain detailed battery temperature behaviors. The influences of air inlet temperature, air flow rate, C-rate, and free stream temperature were investigated on the temperature uniformity and maximal battery temperature. Taguchi design is implemented to investigate the main effects of four control parameters in the battery thermal management process. Results indicated that as the free stream temperature (delta = 7.3366) was the most influential factor for the temperature uniformity, the air inlet temperature (delta = 0.2679) was the most efficient factor for the maximal battery temperature. The contribution of the air inlet temperature was 28% and 38% for temperature uniformity and maximal battery temperature, respectively. Additionally, the free stream temperature contributed 32% to temperature uniformity and 25% to the maximum battery temperature. The airflow rate was found to be the least effective factor for temperature uniformity (delta = 2.8672) and maximal battery temperature (delta = 0.0506). The results could be helpful in the design of a lithium-ion battery thermal management process to improve temperature uniformity and maximal battery temperature.