Creativity and Marketing with New Technologies in Tourism and Hospitality
in: Contemporary Marketing Management for Tourism and Hospitality - How New Tech and Gen Z Drive Sustainable Business Transformation, NIKOLAS STYLOS, PETER ROBINSON, ROYA RAHIMI, Editor, Palgrave Macmillan, CHAM, pp.133-153, 2024
- Publication Type: Book Chapter / Chapter Vocational Book
- Publication Date: 2024
- Publisher: Palgrave Macmillan
- City: CHAM
- Page Numbers: pp.133-153
- Editors: NIKOLAS STYLOS, PETER ROBINSON, ROYA RAHIMI, Editor
- Eskisehir Osmangazi University Affiliated: Yes