Investigation of Brand Name Country of Origin Preference in Four Different Product Groups with Respect to Conspicuous Consumption Tendency

DOĞAN V., ÖZKARA B. Y.

International Review of Management and Marketing, cilt.3, sa.4, ss.190-203, 2013 (Hakemli Dergi)

  • Yayın Türü: Makale / Tam Makale
  • Cilt numarası: 3 Sayı: 4
  • Basım Tarihi: 2013
  • Dergi Adı: International Review of Management and Marketing
  • Derginin Tarandığı İndeksler: Directory of Open Access Journals
  • Sayfa Sayıları: ss.190-203
  • Eskişehir Osmangazi Üniversitesi Adresli: Evet