Rogers' Diffusion of Innovation Model in Action: Individual Innovativeness Profiles of Pre-service Teachers in Turkey

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Yuksel I.

CROATIAN JOURNAL OF EDUCATION-HRVATSKI CASOPIS ZA ODGOJ I OBRAZOVANJE, vol.17, no.2, pp.507-534, 2015 (SSCI) identifier identifier


The purpose of the study was to determine adopter categories and individual innovativeness levels of pre-service teachers. Four hundred and twenty pre-service teachers from five different departments participated in the study. The application of Rogers' adopter measurement scale revealed that early pre-service teachers dominated the group of participants in the study. The study also revealed that department and gender of the participants made a significant difference in their innovativeness level. The majority of female participants were early majority whereas the majority of male participants were early adopters. The analysis showed that male participants were highly innovative as opposed to female participants. The study indicated that unlike Rogers' bell shaped, normal distribution of the adopter categories, the distribution in this study was positively skewed. The results support the idea that pre-service teachers, especially in some departments, need change in their perception of innovation. Evidence also suggests that Rogers' model of innovation decision process should be taken into consideration while planning the course objectives.